Lastro

About

Lastro is a Brazilian proptech startup whose flagship product — Lais — is an AI-driven assistant built for the real estate industry, helping brokerages and landlords engage leads, automate tenant communications, streamline leasing workflows and manage payments. Real estate agencies constantly deal with a high volume of incoming leads from various channels like property portals, websites, and social media. Responding to these leads quickly and accurately is a huge challenge. Traditional chatbots are rigid and robotic, often frustrating potential buyers or renters. Meanwhile, human agents can't be available 24/7, leading to delayed responses, lost opportunities, and wasted time answering repetitive questions instead of focusing on closing deals. Lais solves this by acting as a highly intelligent, 24/7 pre-sales assistant right on WhatsApp. It instantly answers inquiries, understands voice messages, and converses in a natural, humanized tone. Custom-trained on the agency’s specific portfolio, rules, and processes, Lais can answer complex questions, recommend personalized properties, and qualify leads at scale. It even re-engages old, inactive contacts to turn lost leads into new opportunities. Once a lead is qualified and ready, Lais seamlessly sends all the gathered information directly into the agency's existing CRM system. By ensuring that 100% of leads receive an instant, high-quality response at any time of day, Lais dramatically improves customer satisfaction and boosts conversion rates. It frees up real estate brokers from the tedious tasks of initial screening and data entry, allowing them to focus entirely on building relationships and closing sales. Ultimately, Lais modernizes real estate operations and turns every conversation into a strategic advantage.